Senior Art Director
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Jack Links

Jack Link’s Pitch Work

We didn’t win the pitch but the work was too fun not to share.

 
 

WAXING

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OPEN ON GUY IN SALON GETTING A BODY WAX.

GUY: Smoothness is next to…

BEAUTICIAN IS ABOUT TO BEGIN WAXING WHEN SASQUATCH & THE PROTEIN MACHINE RISE UP THROUGH THE VAT OF WAX. SASQUATCH PLACES VARIOUS BAGS OF WAXED JACK LINK’S ON GUYS CHEST.

SUPERS: 100% beef! 100% protein! 100% wild!

SASQUATCH RIPS THE BAGS OFF GUY’S CHEST, CREATING A HAIRY SKULL AND CROSSBONES. SASQUATCH STUFFS A HANDFUL OF JACK LINK’S IN GUY’S MOUTH. SASQUATCH & THE PROTEIN MACHINE SINK BACK INTO VAT OF WAX.

SUPER/VO: Wild You is Better You.
SUPER/VO: Jack Link’s

 
 

ROMCOM

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OPEN ON A GUY EATING KALE CHIPS IN A THEATRE WHILE WATCHING A ROMANTIC COMEDY WITH HIS LADY. LADY CANNOT BELIEVE HOW THE GUY IS SO INTO THIS CHEESE BALL FILM. HE’S EVEN TEARING UP.

ROMCOM: Your heart is my…

SASQUATCH & THE PROTEIN MACHINE BURST THROUGH THE SCREEN. SASQUATCH TAKES OUT THE PROJECTOR WITH A JACK LINK’S BAG NINJA STAR STYLE. THEN HURLS A PACKAGE AT OUR OVERLY-DOMESTICATED FRIEND.

SUPERS: 100% beef! 100% protein! 100% wild!

THE LADY’S PUPILS SURGE INTO FOCUS, LIKE SHE’S AWOKEN FOR THE FIRST TIME. SHE LETS LOOSE HER PONY TAIL IN A WILD MANE AS A CONVENIENT SWINGING VINE DROPS IN FRONT OF HER. SHE TAKES THE MEAT AND SWINGS THROUGH THE HOLE IN THE THEATER SCREEN.

SUPER/VO: Wild You is Better You.
SUPER/VO: Jack Link’s

 
 

HALFTIME

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OPEN ON DAD STANDING OUTSIDE HIS MINIVAN WITH A TRAY OF SUGAR SNAP PEAS FOR HALFTIME 
SOCCER SNACKS.

DAD: Come and get em…

SASQUATCH & THE PROTEIN MACHINE EXPLODE THROUGH THE BLEACHERS. SASQUATCH KNOCKS DOWN THE TRAY AND STABS A BAGS OF JACK LINK’S INTO THE MINIVAN WITH A BOWIE KNIFE.

SUPERS: 100% beef! 100% protein! 100% wild!

A BOY JUMPS IN THE MINIVAN AND GASSES IT ONTO THE FIELD TOWARD THE OPPOSING GOAL. AT THE 
LAST MOMENT, THE BOY E-BRAKES SO THE VAN’S BACK TIRES WHIP AROUND AND ROCKET A SOCCER BALL THROUGH THE NET.

SUPER/VO: Wild You is Better You.
SUPER/VO: Jack Link’s

 

Meat Swag

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